King Street Dental & Medical
Marketing Strategy to Grow a Multi-Service Healthcare Group

An integrated marketing strategy driving growth for a multi-service healthcare group

Introduction

Building visibility and trust in community healthcare

King Street Dental & Medical approached Adcraft to strengthen its brand presence as a trusted, family-friendly healthcare provider. With multiple services under one roof—including dental, medical, and cosmetic care—the goal was to create a cohesive marketing system that generated consistent leads and patient growth. We implemented a full-service marketing approach combining Google Ads, SEO, email campaigns, and social media management. This multi-channel strategy positioned King Street as both a convenient and credible destination for healthcare in the region. Our team also enhanced the user experience through a redesigned, mobile-friendly website that simplified appointment booking and showcased their expanding range of services.

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Results

Sustainable growth through strategy and consistency

Since partnering with Adcraft, King Street Dental & Medical has experienced remarkable growth—more than doubling staff numbers and adding new specialty clinics, including a Cosmetic Skin Clinic and Skin Cancer Clinic. With ongoing PPC, SEO, and social campaigns, the practice continues to see strong new-patient flow and community recognition. The results demonstrate how a unified marketing system and consistent brand experience can accelerate expansion in the healthcare sector while maintaining the client’s local, people-first ethos.