What is Content Marketing ? Content marketing is the art of providing relevant content to your audience without explicitly selling them your product or service. When you sell anything of value, you need to communicate the significance of that value. This value is...
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Seduction Marketing Case Study – How a Fake Restaurant Found Its Way to Become Number 1
Seduction Marketing and making your business more interesting. Seduction Marketing, otherwise known as Inbound Marketing, is more effective because it follows, indeed, the same principles of seduction: avoid looking desperate; avoid looking cheap appear in high demand...
Is Google My Business Essential For Success in 2021?
Google My Business is an essential platform for small business to increase their exposure. With so many local businesses yet to be on Google My Business, we thought we would outline why you should!
How Google Search Works – Why Nobody Should Miss This Opportunity
This article looks at how Google search works and how Googlebots crawls the web. Alex delves into the importance of submitting sitemaps for indexing and optimization of your page.How Google Search Works - Why Nobody Should Miss This Opportunity Google is used by...
New Frontiers of Marketing
The Importance of Being Subtle: New Frontiers of Marketing. The British marketing maestro, David Ogilvy, used to say: “A good advertisement is one which sells the product without drawing attention to itself”. It sounds odd, but it works in synergy with our emotional...
Video Will Grow Your Business
This article explores the benefits of video marketing, and some tips on how to approach planning for your next video.Video Will Grow Your Business A video is how to say it. To say what? Who you are and how you can help your potential customer. That’s all your...
Google Ads vs Facebook Ads
Google Ads vs Facebook Ads You are considering promoting your business, and not sure the best way to go about it? In today’s growing digital age, making the right decision and investing in the right product for your business is essential to ensure you get the most...
What is SEO? Is it Necessary?
SEO is one of the most important marketing tools in the modern, digital age. This article looks at what is SEO, and basic practices to get your business underway with SEO marketing.What is SEO? Is it Necessary for Every Business? What is SEO and why is it so...
What is Inbound Marketing? Why is it Important for my Business? Overview and Tips
This article looks at Inbound Marketing, an overview of the Inbound Marketing cycle, and tips on how to implement an inbound strategy for your business.What is Inbound Marketing? Overview and Tips. Inbound marketing is a contemporary means of attracting,...
Why Marketing is Very Much Like Seduction
Why Marketing is Very Much Like Seduction Marketing nowadays almost sounds like a dirty word. We tend to associate marketing and advertising with deceiving to sell. We think of hard selling techniques and even more specifically, the annoying guy calling us at dinner...
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